In a profession centered around caring for others, estheticians often forget to care for themselves — emotionally, mentally, and professionally. Many work solo, juggling every aspect of their business while holding space for clients day after day. The result is a feeling of isolation, even in a field built on connection. This is why community matters so deeply, and why [...]

Building a Signature Facial: How ICES Helps You Create Treatment Rituals Clients Remember A signature facial is more than a service. It is an experience. It is the treatment your studio becomes known for — the ritual clients return to month after month, rave about to friends, and associate with your personal magic as an esthetician. Crafting a signature facial [...]

Burnout is something almost every esthetician experiences at some point in their career. Long hours in the treatment room, emotional labor with clients, the stress of running a business, constant trends to keep up with, and the pressure to deliver visible results can slowly drain even the most passionate professionals. What was once a calling begins to feel like a [...]

One of the greatest advantages of working as a solo esthetician is the freedom to design a career that reflects your passions, talents, and values. Unlike traditional spa settings where offerings are predetermined, solo estheticians can build a niche that feels distinctly aligned with who they are. Today’s beauty industry embraces specialization, and clients increasingly seek estheticians who excel in [...]

One of the most exciting parts of becoming an esthetician is the number of career paths available within the industry. Esthetics is no longer a one-dimensional profession where all professionals follow the same roadmap. Instead, today’s estheticians can build careers that are clinical, holistic, educational, artistic, entrepreneurial, or a blend of all of the above. The beauty of this [...]

The dream of becoming a six-figure esthetician is more attainable today than ever before, but it requires more than talent alone. It demands education, innovation, connection, and strategic growth. The International Congress of Esthetics & Spa (ICES) provides all four in one place, creating an environment where estheticians can elevate their skills, business structures, and long-term earning potential. For [...]

Attending your first International Congress of Esthetics & Spa (ICES) show is an exhilarating milestone. For many estheticians, this event becomes a defining moment in their careers, sparking inspiration, expanding their knowledge, and introducing them to an entire community of like-minded professionals. Your first ICES experience has the power to ignite momentum that lasts long after the weekend ends. [...]